BRAND CHALLENGE
Design and develop five websites within two months to support the launch of a new lawn mower to the Canadian retail marketplace.
SOLUTION
MFX Partners utilized client-designed logos, taglines and point-of-purchase materials to inspire the design of websites that will support retailers carrying the Linamar lawn mower. We built a consistent layout and navigation system for all three websites that was also used for a supporting website focused on the technology within the lawn mowers. A landing page for Linamar Consumer Products was also developed in record time.
This was phase one of the project. Phase two will involve gathering customer input to refine the selling messages and add video demonstrations and customer testimonials.
RESULTS
The launch of the five sites was on time, on budget and has set Linamar Consumer Products up for a successful launch year. Stay tuned for the update in a few months! |