MFX Partners: Elevate Your Brand

Aecon
 

 

 

BRAND CHALLENGE
How do you capture the diversity of six dominant, individually focused business units into a story that helps improve synergies throughout the organization? That was the challenge presented to us by Aecon—Canada’s largest group of construction and infrastructure development companies.

SOLUTION
Stunning photography, tight, provocative copy, all assembled in a keepsake quality publication was our response. We captured the excitement and significance of Aecon projects across our nation in this 16 page capabilities brochure for use by all divisions of the company in presentations and proposals.

 

 

RESULTS
The publication has had the desired effect of enabling each division to effectively deliver the complete Aecon story; individual marketing and sales units use the piece to enhance prospect and customer presentations (and it helped earn MFX Partners ‘Agency of Record’ status with this significant Canadian company).

“Great job MFX Partners—fabulous design, great result, an enjoyable experience.”
Mitch Patten, Aecon Vice-President, Corporate Communications


CHALLENGE BRANDS MYTHS STEPS TIPS SERVICES GUIDES CONTACT

©2006-08 MFX Partners | Privacy Statement